The pricing process is influenced by many factors:
- the dollar exchange rate at the time of purchase;
- shortage of goods in the Russian Federation;
- the speed of delivery or production of goods;
- the "appetites" of the supplier and the turnover of his company, etc.
For example, a laptop can cost 40% cheaper in an online store, however, they may not be available in the right quantity or by a certain time (for the competitive procedure).